{"id":883,"date":"2025-05-03T07:56:47","date_gmt":"2025-05-03T07:56:47","guid":{"rendered":"https:\/\/patrickcloete.com\/consulting\/?p=883"},"modified":"2025-05-03T07:58:28","modified_gmt":"2025-05-03T07:58:28","slug":"good-to-great","status":"publish","type":"post","link":"https:\/\/patrickcloete.com\/consulting\/2025\/05\/03\/good-to-great\/","title":{"rendered":"Good To Great"},"content":{"rendered":"\n\n\n{&#8220;title&#8221;:&#8221;&#8221;,&#8221;content&#8221;:&#8221;<div style=\\\"font-family: 'Trebuchet MS', sans-serif; color: #565657ff; line-height: 1.6;\\\">\\r\\n\\r\\n  <h1 style=\\\"font-size: 32px; font-weight: bold; margin-bottom: 16px;\\\">\ud83e\udd94 From Good to Great: How Jim Collins\u2019 Framework Transforms My Consulting Approach<\/h1>\\r\\n\\r\\n  <p><em>Good is the enemy of great.<\/em> That\u2019s the central idea in Jim Collins\u2019 classic, <em>Good to Great<\/em> \u2014 and it\u2019s something I see daily in businesses that are \u201cdoing fine\u201d but not winning.<\/p>\\r\\n\\r\\n  <p>As a sales coach and business consultant, I meet organizations with potential \u2014 but lacking momentum. They\u2019re not broken. They\u2019re just&#8230; plateauing. And that\u2019s where the real work begins.<\/p>\\r\\n\\r\\n  <p><em>Good to Great<\/em> gave me a framework to break that inertia. It showed me how to turn \u201cokay\u201d teams into focused, disciplined growth machines \u2014 not through charisma or radical reinvention, but through structure, leadership, and purpose.<\/p>\\r\\n\\r\\n  <p>Here\u2019s how I use the key principles of the book in my strategy work:<\/p>\\r\\n\\r\\n  <h2 style=\\\"font-size: 24px; font-weight: bold; margin-top: 32px;\\\">\ud83e\udded 1. Level 5 Leadership \u2014 Quiet Strength Over Loud Ego<\/h2>\\r\\n  <blockquote style=\\\"font-style: italic; margin: 12px 0;\\\">\u201cLevel 5 leaders blend extreme personal humility with intense professional will.\u201d<\/blockquote>\\r\\n\\r\\n  <p><strong>What I Apply:<\/strong><br>\\r\\n  \u2013 I coach founders to let go of control and grow leadership depth beneath them.<br>\\r\\n  \u2013 My programs emphasize reflection, ownership, and servant leadership \u2014 not showmanship.<\/p>\\r\\n\\r\\n  <p><strong>Strategic Practice:<\/strong><br>\\r\\n  We audit leadership behaviours in every engagement \u2014 ego-based decisions, blame-shifting, or \u201cfounder bottlenecking\u201d get flagged and coached.<\/p>\\r\\n\\r\\n  <h2 style=\\\"font-size: 24px; font-weight: bold; margin-top: 32px;\\\">\ud83d\ude8c 2. First Who, Then What \u2014 Get the Right People on the Bus<\/h2>\\r\\n  <blockquote style=\\\"font-style: italic; margin: 12px 0;\\\">\u201cIf you have the wrong people, it doesn\u2019t matter whether you discover the right direction.\u201d<\/blockquote>\\r\\n\\r\\n  <p><strong>What I Apply:<\/strong><br>\\r\\n  \u2013 I help clients define roles around strengths \u2014 not titles.<br>\\r\\n  \u2013 In sales team rebuilds, we focus more on character and consistency than pure charisma.<\/p>\\r\\n\\r\\n  <p><strong>Strategic Practice:<\/strong><br>\\r\\n  We use a \u201cPeople Map\u201d exercise \u2014 sorting current team members by alignment, energy, and potential. We move or coach accordingly.<\/p>\\r\\n\\r\\n  <h2 style=\\\"font-size: 24px; font-weight: bold; margin-top: 32px;\\\">\ud83e\udd94 3. The Hedgehog Concept \u2014 Clarity Beats Complexity<\/h2>\\r\\n  <blockquote style=\\\"font-style: italic; margin: 12px 0;\\\">\u201cThe fox knows many things, but the hedgehog knows one big thing.\u201d<\/blockquote>\\r\\n\\r\\n  <p><strong>What I Apply:<\/strong><br>\\r\\n  \u2013 In sales coaching, I help businesses define their \u201cone thing\u201d \u2014 their unique process, buyer value, or industry edge.<br>\\r\\n  \u2013 I use the Hedgehog Venn Diagram (Passion, Skill, Economic Driver) in brand audits.<\/p>\\r\\n\\r\\n  <p><strong>Strategic Practice:<\/strong><br>\\r\\n  We replace bloated offerings with simple, powerful value props \u2014 and build sales systems that support just that.<\/p>\\r\\n\\r\\n  <h2 style=\\\"font-size: 24px; font-weight: bold; margin-top: 32px;\\\">\ud83d\udea6 4. The Flywheel \u2014 Build Momentum With Discipline<\/h2>\\r\\n  <blockquote style=\\\"font-style: italic; margin: 12px 0;\\\">\u201cThere is no single defining action, no grand program, no one killer innovation.\u201d<\/blockquote>\\r\\n\\r\\n  <p><strong>What I Apply:<\/strong><br>\\r\\n  \u2013 I design sales and coaching systems with weekly rhythm and KPI tracking.<br>\\r\\n  \u2013 We track early wins, not just long-term outcomes, to keep teams engaged.<\/p>\\r\\n\\r\\n  <p><strong>Strategic Practice:<\/strong><br>\\r\\n  Clients adopt a \u201cFlywheel Tracker\u201d \u2014 a visual map of leading indicators that show momentum, even before revenue arrives.<\/p>\\r\\n\\r\\n  <h2 style=\\\"font-size: 24px; font-weight: bold; margin-top: 32px;\\\">\ud83d\udd25 Final Thoughts: From Plateauing to Greatness<\/h2>\\r\\n\\r\\n  <p><em>Good to Great<\/em> isn\u2019t about hype or hustle. It\u2019s about <strong>clarity, discipline, and momentum<\/strong>. I use it as a blueprint for:<\/p>\\r\\n  <ul style=\\\"margin-left: 16px;\\\">\\r\\n    <li>Diagnosing executive bottlenecks<\/li>\\r\\n    <li>Restructuring sales teams for scale<\/li>\\r\\n    <li>Creating focus around what really drives results<\/li>\\r\\n  <\/ul>\\r\\n\\r\\n  <p>Because the truth is, most companies aren\u2019t failing \u2014 they\u2019re just not focused. And the jump from good to great isn\u2019t flashy\u2026 but it is possible.<\/p>\\r\\n\\r\\n  <hr style=\\\"margin: 32px 0; border: none; border-top: 1px solid #ccc;\\\">\\r\\n\\r\\n  <p style=\\\"font-size: 18px; font-weight: bold;\\\">\ud83d\udccc Ready to move your business from good to great?<\/p>\\r\\n  <p>Let\u2019s build a strategy that aligns people, process, and purpose \u2014 and creates momentum that sticks.<\/p>\\r\\n\\r\\n<\/div>\\r\\n&#8221;}\n\n\n","protected":false},"excerpt":{"rendered":"<p>Good to Great transformed how I coach leadership, build sales teams, and drive focused growth. By aligning disciplined people, clear purpose, and repeatable action, I help businesses break the plateau and create momentum that scales \u2014 quietly, but powerfully.<\/p>\n","protected":false},"author":1,"featured_media":886,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","filesize_raw":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-883","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/posts\/883","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/comments?post=883"}],"version-history":[{"count":3,"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/posts\/883\/revisions"}],"predecessor-version":[{"id":887,"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/posts\/883\/revisions\/887"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/media\/886"}],"wp:attachment":[{"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/media?parent=883"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/categories?post=883"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/patrickcloete.com\/consulting\/wp-json\/wp\/v2\/tags?post=883"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}